SEO School – let me count the ways I’m glad I bought it

It’s been a couple of weeks now since I bought SEO School and I’m still glad I did. It’s helped me understand things that were totally passing me by before. For instance, I’m really keen on learning more and more on how write better copy, so I read lots of blogs about blogging. Try as they might, there is always going to be some jargon, no matter what. But now that I’ve gone through the ebook, I feel much more confident taking on board all the excellent information that’s out there.

Also…drum roll please, I’m going to relaunching this site, my website and my other blog pretty soon to make them all fancy pants. More on that later! But having read SEO School, the whole process of relauching them has been so much easier. Re-writing my website copy in a focused, targeted way having done my keyword research really made me think much harder about what to say and when to say it (buy the ebook and you’ll understand what I mean a bit more with regards to this!).

I’m also about to start some PR activity around the relaunch of both sites and, once again, I’ll be writing my press releases so that my keywords are optimised. If I hadn’t read the book, I doubt I would have even thought of it, but now I feel more confident that I can write press releases that will generated targeted traffic to my website and both blogs.

Finally, working out your keywords forces you to think about your areas of speciality. Think you can optimise for depression, stress, bereavement, relationships, communication issues, life transitions, gender issues, domestic violence…and and and. Be my guest, but I’m willing to bet you’ll be pulling your hair out by the end of it and you’ll have website that makes no sense!

So once again – SEO School. Totally worth it!